Claim Your Digital Territory with Yext for Mortgage
It’s a new era for the mortgage industry. Economic conditions, paired with rock-bottom home inventory levels, are causing mortgage applications to rise and competition to be fiercer than ever. Yext’s award-winning Knowledge Engine can help loan officers and lenders of all sizes take advantage of this tremendous opportunity — by putting them in control of their digital brands everywhere consumers search.
Loan officers have an inherent edge in the online world: they’re local. Play this to your advantage with Yext. By leveraging Yext’s integration-based partnerships with the world’s leading digital services, you can establish a commanding online presence and be where your online-only competitors aren’t — the local pack — at no cost-per-click.
Keeping track of information about your loan officers and branch locations can be complicated. Yext makes it easy to centralize all the public facts about your business — from operating hours and contact information, to your loan officers’ bios, credentials, services provided, and more — so you can drive new efficiencies and focus on winning new business.
Today’s consumers consult an array of digital services before engaging with a potential lender. And with the changing demographics of first-time home buyers, it’s more important than ever that they see the best version of your business in all the places they search online. With Yext, you can deliver the same excellent level of service you do at your branches by showing consumers personalized, high-quality information and authentic reviews online.
With the lending landscape continuing to shift, keeping up with consumer behavior is key to being able to quickly adapt and take advantage of new opportunities. Yext can help you learn how your customers — new and old — interact with your business and your loan officers online, so that you can take meaningful action when it matters most.